Why Professional Property Photography Is So Important

The advent of digital photography and smartphones may have made us all into amateur photographers, but when it comes to some jobs, such as taking photos of your property to put it on the market, you can’t beat the eye of a professional photographer.


When selling or renting out your home, photography is the most important marketing tool at your disposal. Estate agents will have a good idea of what needs to be photographed, but they will not have the experience or knowledge to get photos as good as those from a professional property photographer.


Here are five reasons why professional property photography is important.


1. Lighting

A professional photographer will know how to use and manipulate light to ensure the photos of your home truly show it off. It is more than just using flash, or opening the curtains, a photographer will know how to combine light so that your images are bright and beautiful.


2. Lines

A professional photographer will ensure that all the photos are level, the horizontals are horizontal, and the verticals are straight up and down, but using the correct equipment such as tripods and the right lenses.


3. Cameras

Potential house buyers will want to see every nook and cranny of your home, as no two houses or rooms are the same. Your photographer will come equipped not only with a high-spec camera, but the right lenses to suit the size and angle of each room, so that it will not look too wide or too narrow in the photos.


4. Staging

A professional property photographer will not only know how to take photos but also how to stage a home for a photo shoot to ensure it looks its best.


5. Editing

It’s not about taking a snap and popping an Instagram filter over the top. Once the photo taking is done, your photographer will edit the photos, giving them a professional spit and polish, and removing or tidying any imperfections.


Selling your home can be a stressful process, but with the right support and superior photographs, you will put yourself in the best possible position. If you’re looking for professional property photography in London get in touch today.